Special to El Rrun-Rrun
Who is guiding the Llanes-Garcia-Lopez and Moreno ticket running as a slate for the four seats in the November 3 election of the San Benito Independent School District?
Is it a seasoned political campaign manager? An ad agency? Or are they just winging it?
Whoever it is, whether they have hired a campaign manager or are doing it themselves, there are some basic things that candidates just aren't supposed to do.
For example, the distribution and design of the campaign literature for one of the four on the ticket, Ramiro Martin Moreno, candidate for Place 6 against Victor Rosas and Joseph Galarza, has a few demerits against it already.
Demerit 1: First of all, someone should tell all of the four persons on the slate that placing campaign literature in mail boxes is actually a federal offense and a no-no in any election.
Postal guys can go, well, postal. You don't want that.
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That someone actually does it nowadays makes one wonder whether the candidates know – or care about – the basics of a legal campaign.
Demerit 2: The leaflets and sample ballots such as Moreno's at right, should be in yellow and not white, resembling the actual ballot.
Then there's the Big Demerit 3: That is the misrepresentation of office title on Moreno's pushcard. Non-incumbents must always use the word "for" in their literature to avoid giving the impression they already hold the office. This makes it clear that you are looking for election, not seeking reelection.
Nitpicking you say? Well, it just happens to be the law and the rules by which we hold elections and pick our representatives.
Good thing this isn't a game like baseball where three strikes and you'r out, or three outs and you lose your turn at bat and take the field. The silver lining is that Moreno and his slate have a little time to clean up their act after this inauspicious start.
Who is guiding the Llanes-Garcia-Lopez and Moreno ticket running as a slate for the four seats in the November 3 election of the San Benito Independent School District?
Is it a seasoned political campaign manager? An ad agency? Or are they just winging it?
Whoever it is, whether they have hired a campaign manager or are doing it themselves, there are some basic things that candidates just aren't supposed to do.
For example, the distribution and design of the campaign literature for one of the four on the ticket, Ramiro Martin Moreno, candidate for Place 6 against Victor Rosas and Joseph Galarza, has a few demerits against it already.
Demerit 1: First of all, someone should tell all of the four persons on the slate that placing campaign literature in mail boxes is actually a federal offense and a no-no in any election.
Postal guys can go, well, postal. You don't want that.
That someone actually does it nowadays makes one wonder whether the candidates know – or care about – the basics of a legal campaign.Demerit 2: The leaflets and sample ballots such as Moreno's at right, should be in yellow and not white, resembling the actual ballot.
Then there's the Big Demerit 3: That is the misrepresentation of office title on Moreno's pushcard. Non-incumbents must always use the word "for" in their literature to avoid giving the impression they already hold the office. This makes it clear that you are looking for election, not seeking reelection.
Nitpicking you say? Well, it just happens to be the law and the rules by which we hold elections and pick our representatives.
Good thing this isn't a game like baseball where three strikes and you'r out, or three outs and you lose your turn at bat and take the field. The silver lining is that Moreno and his slate have a little time to clean up their act after this inauspicious start.